Instagram has currently introduced a new Quiz sticker that lets its users ask multiple-choice questions. just like the polls sticker, the quiz sticker can be used just for Instagram stories.
The related 30-second video explains that the new feature is within the Sticker tray labelled Quiz that lets users ask one question. The sticker can be used on stories with static pictures or videos, and include between 2 and 4 possible answers. choose the right answer and share it to your story.
When other users interact with the quiz sticker you can see their answers within the story viewers list.
The greatest advantage of using quiz stickers, or the other interactive sticker, is that the engagement.
When a user interacts with one in all your stories it sends signals to Instagram’s algorithm. Those signals might then be used to rank your stories higher within the user’s story carousel.
Getting users to not simply read your content, however act with it also, is key to reaching a bigger percentage of your followers.
Quiz stickers may be used to help your audience get to understand you and your business. Asking questions specifically associated with your business can educate your followers, and help you discover who your biggest fans are.
The feature has already started rolling out on users’ apps worldwide, and will be available on both iOS and Android versions of the social media platform.